Aperture AI launches SceneCraft and raises $35M to bring generative 3D to product visuals

AI · 4 min read

SceneCraft accepts product specs, brand guidelines, and target scenes to produce photoreal visual assets ready for campaigns and e-commerce. The pipeline leverages neural rendering to accelerate iterations and produces LOD-optimized models for web and AR previews.

Aperture’s Series A, led by Meridian Capital, will be used to broaden commerce integrations and to build tighter workflows for design and marketing teams. The company emphasized brand fidelity controls—material libraries, certified lighting presets, and composition templates that guard against off-brand output.

Early e-commerce partners reported faster asset production cycles and the ability to A/B test visual variants at scale. Aperture plans to add a Figma plugin that places generated 3D scenes into marketing mockups and to offer an enterprise model that runs on private cloud for sensitive product IP.