IndieMap launches collaborative heatmaps tailored to bootstrappers

Design · 3 min read

IndieMap is a new indie SaaS that provides collaborative heatmaps for teams that prefer simplicity over the complexity of enterprise analytics. The tool captures click, scroll, and attention maps, but strips out the heavy funnels and complex event schema found in larger platforms.

Designed by a product designer turned founder, IndieMap integrates with minimal code and offers team annotations directly on heatmaps for faster iteration between designers and founders. The product also provides session summaries and A/B pointers rather than raw session replays to speed decision making.

A key differentiator is privacy-first defaults: no personal identifiers collected, opt-in consent widgets, and a lightweight GDPR/CCPA-ready export system. Pricing targets solo founders with a free tier and straightforward monthly plans for growing teams.