OpenFrame raises $95M and launches StudioX for automated video production

Tech · 4 min read

OpenFrame announced a $95 million Series C and launched StudioX, an automated video production suite that uses multimodal AI to handle editing, clip selection, and motion-graphics templates at scale. StudioX connects to digital asset managers (DAMs), transcribes footage, auto-generates cuts optimized for platform aspect ratios, and applies brand-compliant motion templates. The company is pitching StudioX as a way for marketing teams to produce consistent, high-volume video across channels.

The platform includes human-in-the-loop controls for final approval, asset reusability, and metadata extraction for easier repurposing. Customers can set brand rules for colors, typography, and voice, and StudioX ensures generated sequences adhere to those constraints. Integrations with social APIs allow one-click publishing and performance tracking.

OpenFrame plans to use the funding to scale data-labeling operations, expand their model library for specialized verticals like retail and finance, and invest in enterprise-grade security for DAM integrations. Early customers include fast-moving consumer goods brands and digital agencies running high-volume campaign pipelines.